Nike SB Dunk High Soulgoods Pink - What appears to be a marbled overlay at first is actually an asymmetrical patchwork that camouflages personal and traditional symbols from co-founder Wu Yue's childhood. On the foam padding of the collar, the brand slogan "FROM BEIJING TO THE WORLD" is embroidered in dark blue, highlighting "who they are and where they want to go".

A rough, semi-transparent texture obscures the patchwork material under the Swoosh and collar. The pull tab is the only thing that is the same between the pairs in the pack and can be seen in the blue and pink pattern. The tiger sits above the swoosh, which according to founder G Ming, represents the "mysterious, oriental vibes of the 'Soul' part" of the brand name.