Nike Air Max 270 React White Berry Royal
Nike Air Max 270 React White Berry Royal. Nike's first lifestyle Air Max meets the softest, smoothest, most resilient foam yet in the Nike Air Max 270 React. The design draws inspiration from the Air Max pantheon, showcasing Nike's greatest innovation with its large window and fresh array of colors. This iteration's pastel overlays are inspired by Easter and the colors of Spring.
Nike Air Max
It’s 1987, when Nike has had a real turning point: the idea behind the revolutionary Air Max was to make visible what had not been until then. Hatfield, having been an architect before becoming a “shoe designer”, was inspired by Georges Pompidou’s building in Paris to realize the project. Whose peculiarity consists in showing his structural elements such as stairs or beams on the outside .
The Air Max used a visible air cushion placed on the heel on the side of the midsole for many models. Nike initially expressed its doubts to the designer as he feared that the new air bag was too fragile and not very durable. Despite the company’s countless concerns, Hatfield made the Air Max 1 debut on March 26, 1987. The success was immediate, completely revolutionizing the world of footwear.